| K9FuelBar: An Energy Treat for Dogs - Teaching Note |
| 作者姓名：Thomas Funk; Carol Hutchinson; |
| 商品類型： | 商品編號：8B17A017 |
| 出版日期：2017/03/21 | 內容長度：9 頁 |
Teaching note for product 9B17A017.
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| K9FuelBar: An Energy Treat for Dogs |
| 作者姓名：Thomas Funk; Carol Hutchinson; |
| 商品類型：Case (Field) | 商品編號：9B17A017 |
| 出版日期：2017/03/21 | 內容長度：11 頁 |
In 2015, a nutritionist and dog lover developed a new canine energy bar called K9FuelBar. This product was made of all-natural, non-genetically modified, organic ingredients. In doing some investigation, the product's developer realized there could be a small, but sufficient, market to make her product commercially viable. At this point, she needed to evaluate and decide on the best method of distribution for her product. She identified multiple .....more
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